Archive | June, 2014

The Life Science Executive’s Fundraising Manifesto: Why I Wrote This Book

26 Jun

By Dennis Ford, Founder & CEO, LSN

If you are a life science entrepreneur who has reached the exciting phase of development when you are actively seeking investors in your firm and product, congratulations! Growing a company to this stage is not an easy process, and although attracting funding isn’t either, if you take the right approach, winning an allocation can become not only an achievable milestone but also a feat you accomplish repeatedly…

Click here to read the entire book introduction

 

book-signing

Author, Dennis Ford, and Contributor, Alejandro Zamorano
Book Signing at 2014 BIO International Convention

Heading Upstream & Investing at the Source: RESI Conference Announces Big Pharma Panel

26 Jun

By Tom Crosby, RESI Conference Manager, LSN

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Don’t miss an excellent chance to hear directly from pharma executives looking to fill pipeline gaps via strategic partnerships & alliances; LSN is bringing together representatives from some of the most active big pharma companies involved in early stage life sciences.

Moderated by Bill Kohlbrenner of AbbVie, the audience will hear from:

Panelists will discuss in-depth the key motivators behind big pharma’s shift towards an early stage strategy as a way to fill the gaps in their pipelines. What indication areas are the most sought after? How does an early stage entrepreneur interface with business development executives from pharmaceutical companies? LSN’s Big Pharma RESI Panelists will shed light on these questions and more.

Hear from big pharma executives as they explain how they engage with early stage startups, and how they like to be contacted. The speakers will help the audience understand their timeline for contact, and give advice on how to create a dialogue that leads to a relationship and an eventual alliance. If you need to understand the timeframe and limitations of how big pharma corporate works, this expert session is crucial for you to attend.

RESI3

 

LSN Business Development Corner: Assessing Your Fundraising Acumen

26 Jun

By Jack Fuller, Business Development, LSN

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The perfect fit, the good fit, and the stretcher. Those are the three types of scientist-entrepreneurs I’ve seen do well in their fundraising efforts.

Day in and day out, LSN works with life science companies that are raising capital, and we see an enormous number of talented and intelligent people who cannot conceptualize and execute an outbound fundraising campaign. For one reason or another, otherwise smart people are not able to determine who to approach for capital or discuss their ideas and technology in a clear and convincing manner.

However, some scientist-entrepreneurs are a perfect fit or a good fit for successfully running an outbound fundraising campaign, and some can stretch and make it happen.

The Perfect Fit

This is someone who has built a team to support the fundraising process. The perfect fit realizes the importance of continually updating a contact database with the latest relevant players. He or she understands that professional marketing materials are critical. And he or she is able and willing to do whatever is necessary to secure the future of the company. With little assistance, the perfect fit can take a list of qualified investors and have meaningful dialogues that eventually lead to allocations.

The Good Fit

This usually is a person who is dedicated to fundraising. The good fit has contacts in the industry, is not afraid to pick up the phone and call a stranger, and has run a meeting with potential investors. Still, despite his or her experience, this individual often has difficulty branding the company and technology, crafting a message, and presenting not only a compelling narrative to investors but also one that’s clear so investors can determine quickly if there is a fit with their investment criteria. Because of his or her experience, however, the good fit recognizes what’s missing and can get up to speed quickly.

The Stretcher

This is often a former scientist who had a great idea, which launched a company. Then, he or she wants to get to the next level and realizes that raising money from investors is different from asking friends and family. The stretcher often needs help with fundamental sales and marketing tactics, overhauling the investor materials, and tackling list and task management. Because this individual has an uncommon desire to learn and do whatever is necessary—to stretch—he or she can become a successful fundraiser.

Which one are you?

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