Next Phase Newsletter

By Caitlin Dolegowski, Marketing Manager, LSN

2023 is an important year for LSN’s Entrepreneurial Education programs. We have devised 16+ focused and very practical 1-hour classes that address genuine issues facing startups. At Digital RESI March Life Science Nation will be offering an educational track for the first time, consisting of 6 focused classes over 3 days and covering topics:

It All Starts with The Story

Tuesday, March 14, 11 AM EDT

The most successful entrepreneurs are always the best storytellers. Finding a way to naturally formulate your company’s unique story and portraying this through multiple modalities whether it be a 1-minute elevator pitch, or a 12-slide pitch deck is one of the most effective ways to get potential investors and partners on board with your value proposition. This bootcamp will cover the importance of entrepreneurial agency, finding your voice and developing a compelling narrative for the different players that will emerge along a deal chain, and language tools to refine your hook.

First-Time CEOs: Avoiding Pitfalls

Tuesday, March 14, 12 PM EDT

This session will cover some of the most common pitfalls that catch first-time and serial entrepreneurs off guard. From false premise and being tentative to surrounding yourself with executives that do not have augmentative and complimentary skillsets, there are many things that can slow the growth of your early-stage life science entity. By learning how to avoid these issues and not run yourself over, your chances of making it to the market will increase greatly.

Tagline & Elevator Pitch

Wednesday, March 15, 11 AM EDT

Distilling your company identity into a 5–7-word tagline and then expanding upon that in a 5-7 sentence elevator pitch is one of the most fundamental business development skills that early-stage entrepreneurs must master when launching global partnering campaigns. Join us to learn how to develop a compelling tagline and convincing elevator pitch to grip the attention of your target investors and licensing partners.

Executive Summary & Tear Sheet

Wednesday, March 15, 12 PM EDT

This session will cover how to develop a compelling 2-page executive summary and 1-page tear sheet, two of the most important materials to have at the ready for interested investors and licensing partners. While the executive summary covers a deeper dive into your company’s history, product, and management team, the tear sheet can be used to synthesize all of the most important elements of your company in 5-10 minutes (ideal for partners looking to skim through a document).

Pitch Deck & The 10 Myths of Fundraising

Thursday, March 16, 11 AM EDT

The pitch deck is the final piece of marketing collateral (having previously established your tagline, elevator pitch, executive summary, and tear sheet) that can help cogently tell your company’s unique story and highlight its key value points. As the pitch deck is one of the most requested materials by investors and licensing partners, this session will also cover the 10 myths of fundraising to help elucidate some common misconceptions when launching global campaigns.

Strategies for Successful Partnering

Thursday, March 16, 12 PM EDT

Take a deep dive into your outreach campaign. Learn more about our proven successful strategy and how to craft your messages from your initial outreach and each follow up message after that.

Additionally, this registration includes access to investor panels, pitch sessions and workshops live or recorded for $295. (No Partnering)

By Love Chung, Investor Research Analyst, LSN

The Redefining Early Stage Investment (RESI) conference series returns this March 14-16 in a fully virtual format. Through a carefully curated agenda including Innovator’s Pitch Challenges, educational workshops, panels, and more, entrepreneurs will be able to connect with investors and strategic partners who best match their product and stage of development. The panels will continue to feature investors, industry experts, and seasoned entrepreneurs providing valuable insight to our conference attendees.

Digital RESI March will be bringing on investor panels (featuring investors representing groups such as Angels, Corporate Venture Capital, Family Offices) that entail key topics of life science such as Therapeutics, Chronic Disease Management, Impact Investing, Health Systems, and more. Click here to see the agenda of the upcoming conference. To save $200 on Digital RESI, make sure to complete the early bird registration by February 10th!

By Dennis Ford, Founder and CEO of Life Science Nation, Creator of the RESI Conference Series

I asked the Robot, Open AI, Chat GPT to write an article on why scientist entrepreneurs and fundraising CEOs need to get their stories straight and develop a compelling company narrative. Here is the very impressive result!

In today’s business world, it is not enough for scientist entrepreneurs and fundraising CEOs to simply have a great idea or product. In order to be successful, they must also have a clear and compelling narrative that effectively communicates the value of their work to potential investors and customers.

One of the key reasons that a strong narrative is so important is that it helps to differentiate a company or product from its competitors. In a crowded marketplace, it can be difficult to stand out and make a lasting impression on potential investors or customers. By having a clear and compelling story, a scientist entrepreneur or fundraising CEO can effectively communicate the unique value proposition of their product or idea, and why it is worth investing in.

Another important reason that a strong narrative is necessary is that it helps to build trust and credibility. When a scientist entrepreneur or fundraising CEO can clearly and effectively communicate the value of their work, it helps to instill confidence in potential investors and customers that the company or product is worth supporting. This is especially important when seeking funding or investment, as investors are more likely to put their money into a company or product that they believe in.

Finally, a strong narrative can also help to build a sense of community and engagement around a company or product. When people are able to connect with the story of a company or product, they are more likely to become invested in it and to want to support it. This can be especially beneficial for fundraising CEOs and scientist entrepreneurs, as it can help to generate interest and enthusiasm among potential investors and customers.

In conclusion, scientist entrepreneurs and fundraising CEOs need to get their story straight and develop a compelling narrative in order to effectively communicate the value of their work and stand out in a crowded marketplace. By doing so, they can build trust, credibility and a sense of community around their company or product and increase the chances of success.

Click on the podcast/class below to hear my take on the question above.