By Dennis Ford, Founder & CEO, Life Science Nation; Creator of RESI Conference Series
I cannot tell you how important it is to be authentic in the world of a startup, especially if you are going to try and raise capital or find partners who have channels for your product. The big challenge for most scientist entrepreneurs is that they are typically deep into their chosen field of endeavor and being so “deep in” causes some to lose perspective with their positioning in the current market. Let’s just say that this form of tunnel vision can leave you lopsided when you need to be balanced in your perspective when in dialogue with future partners.
It is understandable that the entrepreneur becomes overly engrossed in their products and technologies and is quite common – no one is going to be more passionate about your product than you are, and investors want to see passion. However, being in too deep can leave you out of context. I cannot tell you how many times I have meet a startup CEO who has a challenge carrying on a conversation outside their domain of expertise. They are so engrossed in all things relating to their technology and have difficulty adjusting or normalizing to the level of a non-expert. Try to remember that always going “deep in” makes the conversation one-sided and not understandable to the listener. This leaves the listener just trying to guess what this person is saying, with the entrepreneur potentially unaware that they have lost the listener and both are out of context. An entrepreneur has to maintain a balance, giving a technical explanation, but doing it in a way that a non-expert can understand. Also, appearing too absorbed in your technology can have other negative side effects – investors need to know that you can impartially determine the value and marketability of your products and that you can put together a team that can build a company, not just continue to do research.
All this begs the question: can you be too authentic? The answer is yes – if you lose perspective and stay totally absorbed in your technology, you will not be able to get out of your own way. Part of the conundrum is that to get to a point where you have a breakthrough product or technology, you have to commit and immerse yourself into the arena. However, you cannot go so far down the rabbit hole that you wind up in your very own entrepreneurs wonderland.
Perhaps now you can see why I decided there is a need to have this type of seemingly esoteric conversation with thousands of founders who are scientists and engineers “deep in”. Being deep in means you are authentic with your knowledge and expertise, but the other side of the authenticity coin is being able to honestly translate your knowledge and visions to the rest of the world with the proper perspective and complete business understanding. It is one of the key challenges you, the entrepreneur, will face. To bridge the inventor’s world with the rest of the world is to find your entrepreneurial voice.




















Dr. Haroon brings over two decades of experience in venture, private equity, corporate/business development and academia (with direct transactional and operational exposure of 15+ years in China) to lead Julz, a US based fund focused in healthcare opportunities worldwide. Julz has offices in NC and Suzhou China to exploit the tremendous opportunity offered in healthcare in both US and China. The investment spans all facets from innovative drugs, devices to services such as hospitals and diagnostic labs.
Somjeet has been working with Otsuka’s Business Development department since 2013 and he presently leads the company’s business development operations in the US for drugs, devices and diagnostics. Somjeet believes in Otsuka’s “big venture” spirit and is committed to strategically building a product pipeline that would sharpen the company’s long-term competitive edge. Consequently, he engages regularly with academia, accelerators and VCs to explore growth opportunities for Otsuka. He played an active role in the buy-side due diligence and negotiations for Otsuka’s recent acquisitions of Neurovance, Inc. and Visterra, Inc. Before joining Otsuka, Somjeet developed and implemented technology solutions for financial institutions across Asia, Africa, Europe and North America. He received his MBA degree from The Ohio State University.
Dr. Sohaib Siddiqui is a managing partner at Kettlebeck Ventures, which is a family office based in Toronto, Canada. The company maintains a diverse portfolio of investments in land, tech and healthcare. Sohaib leads the healthcare strategy which aims to conduct impact investing in life science. As part of the company’s healthcare thesis, the group aims to advise early stage start-ups, help them network in the healthcare ecosystem and make strategic investments.
Rick Gordon is an expert on technology investing, business strategy and early-stage venture development. He is a leader with more than 25 years’ experience in providing organizations with strategic growth.
Ronald is Associate Director at Takeda’s Materials & Innovation team, a group that scouts for new technologies related to drug delivery and biomaterials. During his appointment at the Life Science division of PA Consulting Group, a British Consulting firm, Ronald led projects for some of the world’s top 10 pharmaceutical companies around strategy, commercialization and digital health. At his company BioFrontline he provides management, strategy and commercial advice to life science companies around the world. Ronald received MAs in Biotechnology and Molecular Biology and after obtaining a PhD in Pharmaceutical Biology spent six years at Harvard to study Parkinson’s, Schizophrenia and the genetics of aggressive behavior before making the transition to industry. Ronald is a keen follower of developments in the field of Artificial Intelligence (AI) and regularly invited as speaker to present on topics related to pharma, healthcare and AI.
