By Natasha Eldridge, Director of RESI Conference Series, LSN

In the last 4 years, RESI has facilitated thousands of new connections between early stage companies and investors, and we often hear of successful partnerships and allocations that have begun at this hub of communication and dialogue. In this article, we’ll take a look at one example of a great RESI success.

An early stage therapeutics company was one of 30 companies selected to participate in a RESI Innovation Challenge, out of over 100 applicants. Prior to the event the company used the RESI Partnering software to book a meeting with an investor representing the corporate venture capital fund of a major pharma firm that was looking for assets in their field. Although the startup was a little too early in their development process to match the corporate VC’s criteria, the technology was a strong potential fit with the firm’s pipeline. The meeting went well, and the investor therefore connected the startup to the pharma company’s Business Development team. Two years later, with additional validation for the startup’s assets, they closed a significant collaboration deal with the pharma company. This is how it works in the early stage arena – by using venues like RESI to make your first early connections with major players, you can build bridges to future deals.

This startup was based in a city that’s not established as a major biotech startup hub. It’s an example of how LSN brings together buyers and sellers from all over North America, and indeed the world. Everybody is familiar with the obvious biotechnology centers like Boston and the Bay Area, but many players overlook less obvious sources of new technology. LSN not only marks these other hubs on our map, but we also develop relationships with startups in these areas via our outreach and our “Fundraising Bootcamp” educational workshops which help scientist entrepreneurs understand the details of partnering and fundraising. At the same time, the LSN Research team speaks to investment firms and large pharmaceutical companies worldwide about what kind of technology they need to see.

In this case, the LSN Research Team and Business Development Team were speaking with both the startup and the major pharma firm. Based on the relationships developed both decided to go to RESI and met through the partnering system which matched up their profiles as good fits to meet each other. That’s how we’ve seen RESI lead to so many deals over the last 4 years.

By Lucy Parkinson, Director of Research, LSN

The LSN team reviews a lot of pitch decks on behalf of our clients, and we also hear many investor responses to startup presentations. We therefore have a unique window into what catches an investor’s eye, and what makes them lose interest. In this article, we’ll take a look at some common mistakes we’ve seen recently.

 

Tell Your Story

It’s all too easy to fill a deck with information on your science and the market but not have any unifying message that brings this information together. A deck is much more likely to get you a meeting if it tells a cohesive story. What motivated you to start this company? What goal is your company working towards? How did your fellow founders get involved? The answers to these simple questions can build your deck’s story and convince an investor to take a meeting. Remember, investors allocate to people rather than to assets – they need to know what your vision is and why you believe in this company. If you do this right, the investor will begin to believe in your company too.

It’s Not A Science Presentation

We often see pitch decks that are laden with graphs, data and images from preclinical studies. Often, these decks are produced by career scientists who have much more experience in presenting at scientific conferences than in marketing a startup to investors.

It’s important to remember that the purpose of a deck is first and foremost to get an investor interested in meeting with you. Every slide should have some important information that you and the investor can then discuss in more depth if there’s an interest. So for example, your slide might briefly summarize the results of your study or state that you found a positive result, then in conversation with the investor you could share these results in more depth if the investor wanted to see them.

Remember that life science investors, even if they’re not scientific experts personally, have access to expert reviewers who will assess your scientific case in great detail if the investor is interested in your company. Neither the deck nor the meeting has to make that deep scientific case for your startup.

Don’t Forget To Talk Business

Some pitch decks devote a lot of space to demonstrating why the scientists believe that their product will successfully demonstrate safety and efficacy in humans, but reserve little space for talking about the business that the product will power. Be realistic about the investor’s motivation: return on capital. Investors will want to know that you’re looking at the competitive landscape for your product, how your product will compete with the current standard of care (or any late-stage assets that might become a new standard of care), and how many patients your product can reach.

Don’t Miss The Exit

Investors will also be focused on how/when your company might be able to exit. Show the investors some comparable companies that IPOed or were acquired recently. In our experience, early stage biotechs benefit from starting discussions with strategic partners as early as possible – how are you positioning the product to such partners to align with their pipeline needs?

Don’t Lose Focus

Early stage biotech companies are often formed around several assets, either related via an underlying platform or created by the same scientist or academic institution. Many new entrepreneurs therefore assume that investors will be interested in the breadth of their portfolio as an opportunity to get several “shots on goal”. However, our experience is that investors generally prefer to see a clear focus on 1 or at most 2 highly promising lead programs. It is useful to mention that you have other assets as well – many strong pitch decks include a ‘Pipeline’ slide that shows all the company’s assets and the stage of development that they’ve reached – but investors primarily value the company according to the development of a lead program.

If you’re interested in getting some feedback on your deck and your investor outreach campaign, we’d be happy to provide a free consultation – you can find more details here.

By Dennis Ford, Founder & CEO, Life Science Nation; Creator of RESI Conference Series

For the week of September 25-29th things will be jumpin’ in the city of Boston! Life Science Nation’s Redefining Early Stage Investments (RESI) Conference takes place on Tuesday September 26th, and several other events are coming to the city as well. So if you are attending RESI Boston, please peruse our list of recommended hotels and get a room booked ASAP.

It is eminently clear to me that Boston will be fully occupied that week. If you are a scientist entrepreneur or a fundraising CEO, check out the early stage investors and strategic partners already signed up to attend RESI. As a born and raised Bostonian, I implore you to not wait any longer – you can get signed up for RESI Boston right here. And once you’ve signed up, save yourself the aggravation and book a room early. The one thing you don’t want when attending a conference in Boston is a tedious commute from outside of city – it can be a challenge even for the well-worn road warriors of life science.

The good news is RESI Boston has an amazing program line up and is likely to be one of the biggest RESI events we’ve ever run. The most dynamic partnering event in healthcare will be hoppin’ as usual.